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Web site administrators will need to refer to this information when they need to set up SEO-friendly URLs, also knows as page routes, for a site. This is especially useful for Custom pages (see Creating custom pagesCustom Pages - Classic sites) to give them a meaningful and SEO-friendly URL.
Step-by-step guides
To Create a Page Route:
- Login as an Administrator.
- Navigate to 'Settings' --> 'SEO' or 'Page Routes' (zSearchEngineOptimisationMaintenance).
Click the 'URL Routing' tab.
- Click 'New'.
- Populate the fields as required (refer to the legend below).
- Click 'OK' to save.
- Click 'Re-register Routes' in order for the new page route to be operational for the site.
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Property | Description |
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Sequence | The order in which the page routes are interpreted. New page routes do not necessarily need to have unique values assigned. Note: The sequence values for Custom page routes should be lower than for Product/Category routes. This will help return results more quickly for non-product pages. For instance, 'Contact Us', 'Help', and 'Home' could all have a sequence value of 10, and Product/Category routes could be 500. |
Route Name | Name of the page route. |
Route URL | Route for mapping requests - what will appear in the site's URL (e.g. 'Help', 'ContactUs' ). |
Web Page | The web page that requests matching the above route are redirected to (e.g. ~/CustomPage.aspx). |
Default Parameter Values | The default values for parameters based on the web page (e.g. 'custompage=Help' would be the Default Parameter Values for the 'Help' URL route.). |
Examples
Sequence | Route Name | Route URL | Web Page | Default Parameter Values | Resulting final SEO-friendly URL |
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10 | Contact Us | ContactUs | ~/Questionnaire.aspx | questionnaire=Contact | www.YourWebSite.com/ContactUs |
10 | Help | Help | ~/Custompage.aspx | custompage=Help | www.YourWebSite.com/Help |
10 | Home | Home | ~/Home.aspx |
| www.YourWebSite.com/Home |
20 | About Us | AboutUs | ~Custompage.aspx | custompage=aboutus | www.YourWebSite.com/AboutUs |
500 | Product Route | Product/{product}/{ProductSEOName} | ~/ProductDisplay.aspx | www.YourWebSite.com/product/product-code-or-name | |
500 | Category Route | Category/{CategorySEOName}/{*CategorySEONameOptional} | ~/ProductDisplay.aspx | www.YourWebSite.com/category/category-code-or-name |
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Tip |
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Users can be redirected to Specials/Campaign pages from a URL. First, create a Page Route for the Custom Page or Template. Then simply include the URL with an 'R' parameter prefacing the Custom Page name: http://mywebsite.com.au/login.aspx?R=mycampign |
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